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    CH. 06 — FITNESS, WELLNESS & CONSUMER APPS

    Fitness & wellness app development

    Consumer apps live or die on the first session, and on whether the backend behind the experience holds up. Fitness and wellness products carry their own weight: subscriptions and trials, health data that has to stay private, content that needs to change without a developer, and two app stores that can stall a launch for weeks. We build these apps end-to-end and hold ourselves to the same bar on our own product: SquadPax, our in-house fitness app, shipped on one React Native codebase with a production backend behind it.

    06 findings04 answers01 proof on record04 steps
    THE FINDINGS — EVERY ANSWER MAPPED
    1. 01

      You need iOS and Android without funding two codebases or two teams.

    2. 02

      Subscriptions, trials, and billing edge cases turn out harder than the features users see.

    3. 03

      Health and workout data carries privacy obligations that must be enforced server-side, not promised in a policy page.

    4. 04

      Store review loops stall launches for weeks when the submission is not engineered for review.

    5. 05

      Program and content updates need an admin tool, or every change costs a developer cycle.

    6. 06

      Wellness claims drift toward regulated territory, and the copy discipline has to be designed into the product.

      Scoped on the call
    THE ANSWERS, IN DETAIL04 SERVICES
    1. 01React Native app developmentReact Native app development for teams shipping to iOS and Android without funding two codebases.
    2. 02SaaS MVP developmentSaaS MVP development for founders who need a product that survives real customers, not just demos.
    3. 03API integration servicesAPI integration services for businesses whose tools do not talk to each other reliably.
    4. 04Internal tools developmentInternal tools development for operations that have outgrown spreadsheets and shared drives.
    873exercise library behind the AI coach
    REFERENCED PROOF — ON RECORDSquadPax, Squad Fitness AppRead the case study
    ENGAGEMENT PROTOCOL
    1. 01

      Scope call

      Thirty minutes with a senior engineer to map the workflow and the risks.

    2. 02

      Fixed quote

      A written scope with one number and a ship date, approved before work starts.

    3. 03

      Build in the open

      Weekly demos against the milestones, in your repository from kickoff.

    4. 04

      Handover

      A runbook and documentation, so your team can operate what we built.

    Tell us what your first hundred users should experience, and we will scope the shortest honest path to it.

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