Marketing Specialist

About the role

Trenith is hiring a Marketing Specialist to own our marketing end to end, content, brand, SEO, social, and distribution of our own product. You'll turn senior, production-grade engineering into clear positioning that brings the right businesses to us. Remote, India-based, contract with a path to permanent.

Responsibilities

• 1. Plan and produce content across channels - blog, social, email/newsletter, landing pages, that positions Trenith's software and AI work
• 2. Own SEO end to end: keyword research, on-page optimization, and content strategy to grow organic visibility
• 3. Run and grow our social presence, keeping the brand voice consistent
• 4. Drive distribution for our own product and content, getting it in front of the right audience through the right channels
• 5. Create marketing collateral and sales-support materials, one-pagers, decks, and case-study write-ups based on real delivered work (we hold a strict standard: only claims we can stand behind)
• 6. Measure what's working - track channel performance and double down on what actually moves the needle
• 7. Partner with the founder and the sales side to align messaging and positioning, and feed market signal back in

Requirements

• 1. Demonstrated experience in B2B marketing or demand generation, ideally for software, AI, or technical services
• 2. Strong writing - you can take technical capability and make it clear, compelling, and on-brand
• 3. Working knowledge of SEO, content strategy, and at least one analytics platform
• 4. Comfort owning channels end to end and measuring performance - not just producing, but knowing what worked and why
• 5. Ability to work independently in a remote, async, distributed team
• 6. Familiarity with marketing tooling CMS, email/marketing automation, analytics, and social scheduling

Nice to have

• 1. Experience marketing to founder-led or premium service businesses
• 2. Strong brand and design sensibility - able to produce or brief polished visual assets
• 3. Familiarity with the AI and SaaS landscape
• 4. Bachelor's in marketing, communications, business, or a related field (track record matters more than the degree)